Creative Director · Performance & Experiential Arts
Designing the emotional journey of the audience
Shaping live experiences through creative direction, storytelling and audience-centred design across music, culture and performance in Nigeria and the United Kingdom.
I am a Creative Director working across live performance, cultural programming and experiential arts — collaborating with artists, musicians and creative teams to transform ideas into immersive experiences that are thoughtful, engaging and culturally grounded.
Since beginning my practice in 2018, I have worked on productions across Nigeria and the United Kingdom, leading creative projects that bring together performance, storytelling and community.
- Practising since
- 2018
- Based between
- London ⇄ Lagos
- Working across
- Nigeria & the UK
About
Creative direction as the shaping of experience
My work sits at the intersection of creative direction, live performance and audience experience. Rather than approaching creative direction as visual styling alone, I see it as the process of shaping how people move through an experience — from the moment they enter a space to the lasting impression they take away when the performance ends.
Across concerts, exhibitions, worship productions and cultural events, I develop creative concepts that connect artists with audiences through thoughtful storytelling, careful pacing and collaborative leadership.
Having begun my career supporting productions behind the scenes before progressing into creative leadership, I have developed a practice that combines artistic vision with practical production knowledge — leading multidisciplinary creative teams while ensuring every decision serves both the artistic intention and the audience experience.
Today I work as a freelance Creative Director between London and Lagos, collaborating with musicians, cultural organisations and creative producers on projects that celebrate culture, creativity and live performance.
Artistic Practice
“Every live experience tells a story. My role is to shape how that story is experienced.”
My directing is built around rhythm, atmosphere and emotional connection rather than spectacle alone. I believe the strongest creative direction often goes unnoticed — because every element feels as though it belongs exactly where it should.
Selected Work
Productions & creative direction
Jennifer Obaze
Afrobeats × Violin
Creative Director
A live concert at Theatreship, London combining Afrobeat and classical violin through an immersive audience experience.
Worship with Abba
Creative Director
Creative direction for a live worship production bringing together music, storytelling and audience engagement.
Amazing Fashion Talent & Art Experience
Creative Director
A multidisciplinary creative showcase celebrating fashion, visual arts and emerging talent through live performance.
Roots & Resonance
Creative Director
A cultural music experience celebrating heritage through storytelling, live performance and community.
Identity of Strings
Creative Director
An interdisciplinary exhibition exploring identity through visual art and music.
Selected Clients & Collaborators
MUSON
Harvesters International
Jennifer Obaze
Beck & Coo Music
Jam & Bread
Chamber Music Society of Nigeria
Victor Sunday
Godgift
Koye Sax
KEN
Press
Media Recognition
Independent Newspaper
Bisola Adekoye and the Architecture of Live Experience
An independent critical review examining Bisola Adekoye's artistic practice and contribution to creative direction within live performance.
Independent Newspaper
When Violin Came Aboard: Jennifer Obaze's Afrobeats × Violin at Theatreship
Editorial feature covering Jennifer Obaze's London performance and the creative direction behind the production.
Contact
Let’s create meaningful experiences together.
Whether you’re developing a concert, cultural programme, exhibition or live creative production, I’d love to hear about your project.
hello@bisolaadekoye.com